7 min read

Sunday Six: Harsh Truths, Leonardo Da Vinci & Measuring Freedom

Why was Leonardo Da Vinci a genius? What are 15 harsh truths every 20 year old needs to hear? What does it mean to be a niche of one?

Hey Friend 👋

I hope your Sunday was as filled with joy as mine. I went to church with my family (incredible message), ate a charcuterie meal at the park and then went for a 4 mile run with a friend.

Came back home to shower, plopped on the couch and started hanging out with you guys 😄

Actually I just finished writing a post for X (formerly Twitter) talking about the two things that helped me skyrocket the enjoyment of my Sundays.

Or better yet, the lack of two things:

  1. Hurry
  2. Availability

“I am at my worst moments as a father, husband and pastor when I am in a hurry.” - John Mark Comer

Sunday is a universally accepted day for you to have an excuse to neither be in a hurry nor be available to anyone.

I don’t respond to emails, text messages or practically anything else on Sundays.

I use to.

But there are six other days for that stuff. Call me tomorrow.

But here’s the thing: no one cares.

No one is going to blame you or be mad at you for not hurrying or responding on Sunday. Again, because it is universally accepted as a day of rest.

So if today wasn’t exactly what you wanted it to be, consider eliminating hurry and availability from your Sunday diet next week.

Sunday Six ☀️

Danny Miranda interviews David Perell 🎙️

To start a podcast explaining your conversion to Christianity for the first time to the entire world is a bold entrance.

I’ve followed David Perell for years now. He is one of the Twitter OG’s and truly known as “The Writing Guy.”

In this podcast, Perell explains his life for the last 8 months becoming a Christian, running a multi-7 figure business in WriteOfPassage.School and advice on how he plans to live his life moving forward as an entrepreneur, writer and new follower of Jesus.

A fascinating story coming from a place where Perell pursued biblical knowledge as a way to understand culture and furthermore prove to Christians that even he knew more about the Bible than they did (and how they were wrong about Jesus).

Until, of course, his life was changed because of it.

But you have to hear the whole story. It’s incredible.

Add it to your podcast list: https://www.youtube.com/watch?v=y0TxwDYByKU

The Freedom Meter by Kieran Drew 📈

Kieran Drew is online writer & creator who measures the vitality of his business not primarily by revenue, but by freedom.

This is a ratio of Time to Revenue.

How much time do you have to put in to achieve the desired revenue? Broken out into 3 groups.

  • 1 to 1
  • 1 to few
  • 1 to many

1 to 1 (Low leverage)

  • Consulting
  • Coaching
  • Ghostwriting

1 to few (Mid-leverage)

  • Group coaching
  • Community

1 to many (high leverage)

  • Products
  • Affiliates
  • Advertising

You see the difference in thinking? Services like Ghostwriting, Coaching & Consulting are high-ticket items that bring in a ton of revenue but Kieran considers them low leverage because he has to attach so much of his time to accomplish that service.

Therefore it is IN THE RED for him, not optimal. Based on his goals of freedom, he is wildly more interested in high leverage income such as products, affiliate collaboration and advertising sponsorships.

Things he can get paid for without cluttering his calendar.

This is a totally different perspective than most organizations or businesses. Everyone thinks “revenue” first instead of “leverage.”

Both are fine. Just know what you’re building.

Leonardo Da Vinci by Walter Isaacson 📕

One of the most prolific biographers writes about one of the most iconic artists. I am thoroughly enjoying this read!

I’m only about 100 pages in (It’s 500+ pages). But here are a few lessons I’ve already learned that made Leonardo the genius that he was.

  1. He was a master of multiple disciplines.

His iconic Mona Lisa and The Last Supper paintings we’re a byproduct of mastering art and science together. He used the precision of measurement, light, shading and geometry to create captivating 3D pieces on 2D surfaces.

  1. He had an insatiable curiosity for life.

Leo wrote down his every thought and curiosity in a physical notebook with a pen (7,200 pages that have survived 500+ years!). And it’s clear that he was simply curious about everything. The birds. The human body. Light. How rivers flow. What makes shade possible. All of it.

He used his wild curiosity to “connect the dots” from two worlds that shouldn’t connect, therefore making interesting art.

  1. He apprenticed under masters.

500 years ago, it would be common culture to begin an apprenticeship under a master of what you wanted to do. Blacksmith. Painter. Notary. Whatever it was you were pursuing. And you would spend the ages of 14 to 20 simply learning the craft of the trade.

We’ve lost the art of apprenticeship. We assume that since we’ve read a few articles online alongside a few paid gigs that we have the subject down. Leo humbly approached his craft with the perspective that he had so much to learn. From anyone. Always.

Read the book here: Leonardo Da Vinci by Walter Isaacson

Daily Rituals by Mason Curry 📗

I’ve been re-reading this book as my fascination for truly deep work continues to increase. I’ve been obsessed with the notion of doing daily meaningful work for years now. (As opposed to letting email inboxes and Slack chats dominate your “best” work.)

What I love about this book is that is focuses primarily on creatives from a century ago. Mostly the 1800’s and early 1900’s.

Initially when I read this book a few years ago, I was turned off by that. Thinking it wasn’t super relevant to our modern era. Then I realized, that’s exactly right.

These writers, painters, and philosophers were prolific, genius and productive because of the era they allowed themselves to live in.

Many of these creatives pumping out fifteen to twenty books in their lifetime. And not throw away work… but some of the most iconic novels and pieces of work we’ve ever read. Which in parallel to our current era, we have artists “burning out” after one book or design project.

It’s not the project. It’s the era we live in. The routines we attach ourselves to.

Which artist do you most resonate with on your daily routine?

Victor Hugo is by far my favorite.

Link to Daily Rituals Book: Daily Rituals by Mason Curry

15 Harsh Truths Every 20-year-old Needs To Hear 📜

  1. You only know 1% of what you think you know.
  2. Pursuing hard skills doesn’t excuse your lack of soft skills.
  3. Pretending death doesn’t exist doesn’t make it true.
  4. You’ll never find peace as long as you keep ignoring God.
  5. Discipline weighs ounces but regret weighs tons.
  6. This is the most time you’ll ever have so stop saying you don’t have time.
  7. No one cares about what you say, they care about what you build.
  8. If life’s problems keep following you around, you’re the common denominator.
  9. Keep talking and you’ll never learn anything new.
  10. Technology is distracting you more than its propelling you.
  11. Ignoring the advice of older people will just keep you behind longer.
  12. Money won’t solve your relationship problems. Being a good friend will.
  13. Mastery takes decades, not months. Keep working.
  14. There is no such thing as an overnight success. It’s an overnight discovery of your decades of work. No shortcuts.
  15. Avoiding feedback is the best way to stay a child instead of becoming a leader.

What is a Niche of One? 🙋

This week, I went through a personal branding session with Sana Ahmed, who has virally coined the term “Niche of One.” In fact, she wrote a 4,000+ word article years ago that exploded online and still gets passed around today.

The concept of Niche of One is that you, as a human, are also a personal brand. (Especially if you sell anything)

And people more than ever are attracted to personal brands more than organizational brands.

If you go on X (formerly Twitter) and look up an organization’s page versus their CEO, the CEO almost always has 10x followers than the organization.

Even if they post the same exact amount.

Because people want to follow people. Humans want to support humans.

This is called The Creator Economy.

And whether you like it or not, we are in a creator economy. Organizations have less power than they’ve ever had. They’re less trusted and more competitive than ever.

But you know what eliminates competition? You.

Because there is no other you. You are the only you.

“Be yourself, everyone else is taken.” - Oscar Wilde

Get it? Because of your personality, interests, passions, skills, experiences, etc — who you are can be shared online to build trust with people around you to do two things:

  1. Serve a unique set of people well
  2. Build a business or product of your own

(They both go hand in hand)

Here is 15-second version of building your Niche of One:

“Ikigai” is a Japanese term for life’s purpose. Which is parallel to you being a niche of one.

Last thing — if you are an organization… all hope is not lost. Yes, we are in a creator economy. Yes, people follow people more than organizations. BUT — your organization is made up of what? People.

So lean into that. Make sure your organization’s people are active online. Connecting with people. Living a meaningful life. It will make connecting with your organization 10x more human.

Check out the full article here: How to Become a Niche of One

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